Smartphones remain the most connected devices globally, though, as you would expect, consumers in some regions, such as North America, Western Europe or “developed” Asia connect many types of devices to networks, according to GfK’s “Connected Consumer Index.”
In other regions, including the Middle East and Africa, as well as “emerging Asia Pacific,” consumers generally connect just one device to networks.
|Connected Device Index|
|Central and Eastern Europe||328|
|Middle East & Africa||127|
GfK’s “Connected Consumer Index” provides a single measure covering how much, and on what devices, consumers in each of 78 countries and eight world regions connect with each other and with digital content.