In Business Model, Internet Access, Mobile, News

PLDT and Smart Communications, the fixed network and mobile arms of PLDT, have launched the first service plan in the Philippines that allows customers to share fixed and mobile data usage.

The plan likely will be a customer acquisition and retention tool, as it allows buyers of the new Speedster Fam Plan (299) , who also buy a SMART mobile phone plan (399 or 600) to share 6 GB of data usage on the fixed plan with their mobile phone lines.

Customers can use as many as four Smart mobile phone lines with a Speedster Fam Plan.

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