Higher 5G ARPU?

It is not an easy matter to predict whether 5G will produce higher average revenue per account in the U.S. market. For starters, not all the leading service providers will charge a price premium for 5G. T-Mobile US continues to say it will not charge any price premium for 5G. AT&T has not [...]

Do Consumers Want 5G Fixed Wireless?

How Attractive is 5G Fixed Wireless? How attractive is 5G fixed wireless as a substitute product for existing fixed network internet access? Substantial, according to a new Parks Associates survey.  According to Craig Leslie, Parks Associates senior research analyst, “once the technology [...]

What Will be Distinctive about 5G?

In a nutshell, the key to profitable 5G deployment is to invest as though the value is bandwidth reinforcement for 4G, in areas of greatest need, without all the futuristic stuff, so cost is contained.  That overlay approach would focus 5G investment on cell site coverage areas where there is [...]

Prices “Always Go Down, Never Up”

If the global capacity business is an example, connectivity providers are having a very-difficult time adding enough value to raise prices. As Grant Kirkwood, Unitas Global founder quips, “prices always go down; they never go up.” Kirkwood made his remarks at the recent PTC Academy held in [...]

One Way T-Mobile Sells the Intangible

The T-Mobile US Free 30-DayTest Drive offer, which allows potential customers to experience its 4G network, is one concrete solution for allowing people to evaluate a product they cannot see, touch, hear, smell, taste or otherwise directly evaluate.  As with all other intangible products, [...]

5G Will be as Extensive as 4G in Five to 10 Years

Based on where 5G is in Gartner’s enterprise networking hype cycle, “5G is five to 10 years away” from the point at which the real-world benefits are demonstrated and accepted, and the rapid growth phase of adoption begins, Gartner says.  Another way of describing where we are is that 5G will [...]

Will 5G Boost Mobile ARPU?

Will 5G command a price premium? Almost certainly, in the early going, as the early adopters will tend to be business customers, who can, and will, pay more, as well as early adopter consumers, who likewise have a propensity to pay more for their technology products, compared to later [...]

Which Business Model for Network Slicing?

The business model for 5G network slicing could, in principle, take two different paths. It could be a way for service providers to create customized private networks for their customers. It might also become a wholesale product used by customers to create and control their own services, sort [...]

Start typing and press Enter to search