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Monthly Archive for: "August, 2019"

IoT Connectivity Revenues Might be 10% of Total in 2020

August 28, 2019

Internet of Things deployments and revenue are growing, and have been since at least 2015, according to BCG. Communications services (network access) might represent about 10 percent of total IoT [...]

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How to Sell a Product Buyers Cannot See, Touch, Hear, Taste or Smell

August 28, 2019

Make it personal is one typical bit of advice for sellers of intangible services. In other words, explain “how it makes your life better.” “Show the benefits” (outcomes) is another way to sell an [...]

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One Way T-Mobile Sells the Intangible

August 28, 2019

The T-Mobile US Free 30-DayTest Drive offer, which allows potential customers to experience its 4G network, is one concrete solution for allowing people to evaluate a product they cannot see, [...]

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5G Will be as Extensive as 4G in Five to 10 Years

August 28, 2019

Based on where 5G is in Gartner’s enterprise networking hype cycle, “5G is five to 10 years away” from the point at which the real-world benefits are demonstrated and accepted, and the rapid [...]

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Multi-Purpose Networks Increasingly Rely on One Major Revenue Driver

August 24, 2019

Even if the great advantage of a network running internet protocol is that it is inherently an “any application” network, end user demand changes and the separation of app from access both mean [...]

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Will 5G Boost Mobile ARPU?

August 18, 2019

Will 5G command a price premium? Almost certainly, in the early going, as the early adopters will tend to be business customers, who can, and will, pay more, as well as early adopter consumers, [...]

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Which Business Model for Network Slicing?

August 14, 2019

The business model for 5G network slicing could, in principle, take two different paths. It could be a way for service providers to create customized private networks for their customers. It [...]

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5G Spectrum Need is Highly Unequal

August 14, 2019

Many discussions of 5G spectrum seem to center on where all the capacity will come from. The confusion is understandable. If every area where 5G is made available has to support the sorts of [...]

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Is Fixed Wireless the Killer App for 5G?

August 8, 2019

Whether 5G ever will have a “killer app” remains an open question, though one can argue that each successive new mobile generation has had use modes characteristic to itself that were not seen in [...]

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4G Value is Simply Lower Cost per Bit

August 8, 2019

One way of looking at the business value of 5G is to note simply that it enables cost per gigabyte low enough to support coming business models where much more mobile data must be provided, at [...]

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Gary Kim

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